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The channel plays a crucial role in B2B Technology sales. A robust channel reduces the cost of entering new markets and we can help identify, nurture and recruit potential channel partners.
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We can establish a programme of regular activity to ensure your partners are familiar with all aspects of your product and even conduct mystery shopping to test this and measure their performance.
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If you are part of a vendor channel you will be very familiar with joint campaigns with vendors. With years of experience Maven TM can help you and your partners in the development of successful campaigns and objectives to be offered to and rolled out across entire channels.
Maven TM have significant experience in event recruitment and have the bandwidth, unlike internal resources to conduct the regular phone and email follow up, complemented by social media activity where appropriate, that is essential to guarantee attendance.
Effective lead generation is a critical part of your success. When dealing with long and complex sales cycles, it is important that there is continual lead generation to ensure a ready supply of qualified leads entering your sales funnel.
Maven TM can make a real difference to your sales pipeline. To find out how we can develop a tailor made lead generation solution to meet your needs, get in touch today.
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